Posts: brand launch

Torstein Horgmo and Andreas Wiig recently announced that they will be launching their new accessories and apparel brand AWSM in March 2012:   ‘AWSM is dedicated to creating premium products that perform and look as good as you do, without compromising fashion and fun in the meantime. What started with an iconic sticker has now [...]

With the enormous influx of snowboard profile and camber innovation over recent seasons the snowboard binding market has definitely taken a bit of a backseat when it comes to new concepts and technologies. The key binding components have largely remained the same, save for a couple of new tweaks here and there within the existing [...]